{"id":1434,"date":"2022-03-22T09:19:54","date_gmt":"2022-03-22T09:19:54","guid":{"rendered":"https:\/\/ibyteinfomatics.com\/blog\/?p=1434"},"modified":"2022-11-02T08:36:36","modified_gmt":"2022-11-02T08:36:36","slug":"how-to-build-an-online-store-app-like-nykaa","status":"publish","type":"post","link":"https:\/\/ibyteinfomatics.com\/blog\/how-to-build-an-online-store-app-like-nykaa\/","title":{"rendered":"How To Build An Online Store App Like Nykaa?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">The beauty sector is without a doubt one of the most recession-proof industries. The beauty &amp; cosmetics sector has witnessed tremendous growth and revenue generation during the previous two decades. To clarify, when it comes to customer preferences and the availability of products over the Online Store App, this industry is quite dynamic. The seasons may change, however, the desire for cosmetic products does not.\u00a0 <\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you are wondering about how to build an <a href=\"http:\/\/www.ibyteinfomatics.com\/contact-us\">Online Store App l<\/a>ike Nykaa? Then <a href=\"http:\/\/www.ibyteinfomatics.com\">iByte<\/a> is the right place for you, we make customized mobile applications for your brands.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nykaa- A name that becomes a leader in the beauty and cosmetic product industry! Most importantly, this organization ensures that its persona comes in all aspects of marketing.\u00a0 Therefore, it is also known as one of the successful instances of <a href=\"https:\/\/ibyteinfomatics.com\/mobile-app-development\">e-Commerce app development<\/a> solutions due to its unique and user-friendly characteristics, which is the reason for its continued success and expansion.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this article, we will discuss how you may imitate the success of this beauty platform? <\/span><span style=\"font-weight: 400;\">as well as the characteristics that distinguish Nykaa and how you can develop a successful Online Store App.<\/span><\/p>\n<h2><b>How did It begin?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The Nykaa founder, <strong>Falguni Nayar<\/strong> had the idea to build an Online Store App for cosmetic items after visiting a <strong>Sephora<\/strong>, she had a great user experience as the staff over there provided the specific product of her choices and above all explained to her how to apply the products.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">After that, she realized that the Indian market need a beauty brand, this idea gave birth to Nykaa in 2012. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">To sum up, the brand was successful in targeting the proper market.<\/span><\/p>\n<h2><b>Nykaa`s Journey So Far<\/b><\/h2>\n<ul>\n<li>\u00a0<span style=\"font-weight: 400;\"><strong>Falguni Nayar<\/strong>, the founder, launched this eCommerce app for beauty and fashion in <strong>2012.<\/strong><\/span><\/li>\n<li><span style=\"font-weight: 400;\">In <strong>2015<\/strong>, Nykaa launched a range of its <strong>in-house cosmetic products<\/strong>.\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Nykaa acquired an omnichannel presence in the same year with the opening of its <strong>first physical store<\/strong>.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>In 2018, Nykaa Man<\/strong> and <strong>Nykaa Fashion <\/strong>are two new verticals that were introduced by Nykaa<strong>.\u00a0<\/strong><\/span><\/li>\n<li><span style=\"font-weight: 400;\">The e-Commerce company launched its first celebrity collaboration brand with <strong>Kay Beauty <\/strong>and acquired <strong>20dresses.com in 2019.<\/strong> \u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\">The very next year, the Nykaa received <strong>100 crores<\/strong> in funding from <strong>Steadview Capital.<\/strong><\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Nykaa Fashion<\/strong> successfully bought the Indian fashion jewelry business <strong>Pipa Bella<\/strong> in <strong>2021<\/strong>.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Similarly, as of 2021, Nykaa has effectively created a loyal customer base with <strong>77 percent repeat customers<\/strong> on monthly basis and it is one of the most successful e-commerce applications which is delivering many services.\u00a0<\/span><\/p>\n<pre><span style=\"font-weight: 400;\">Own your <a href=\"http:\/\/www.ibyteinfomatics.com\/contact-us\">Online Store App<\/a> like Nykaa Today!!!<\/span><\/pre>\n<h3><b>Market Size &amp; Statics\u00a0<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">These data clearly show that on-demand solutions for the beauty business are in high demand right now. In short, this is the appropriate market to invest in right now.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">During the pandemic, the worldwide cosmetic market increased by<strong> 7%<\/strong> compared to <strong>2019<\/strong>, with fragrances, hair care, deodorants, make-up, toiletries, and oral cosmetics dominating. Therefore, skincare is the most profitable area of the industry, with an expected <strong>171 billion USD<\/strong> in revenue in 2025. <\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">If you want to develop a beauty app, hiring an e-commerce app development company would be your best bet at the expertise you will have in creating a quality and strong app.<\/span><\/p>\n<h4><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-1443\" src=\"https:\/\/ibyteinfomatics.com\/blog\/wp-content\/uploads\/2022\/03\/2-\u2013-3.jpg\" alt=\"ibyteinfomatics\" width=\"755\" height=\"500\" srcset=\"https:\/\/ibyteinfomatics.com\/blog\/wp-content\/uploads\/2022\/03\/2-\u2013-3.jpg 755w, https:\/\/ibyteinfomatics.com\/blog\/wp-content\/uploads\/2022\/03\/2-\u2013-3-300x199.jpg 300w\" sizes=\"(max-width: 755px) 100vw, 755px\" \/><\/h4>\n<h4><\/h4>\n<h4><b>How Does Cosmetic Store App Work?<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Nykaa has an inventory-based business strategy, allowing the brand to assure the availability of high-quality, authentic items to its customers.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nykaa buys items directly from manufacturers or companies and sells them through its Website and eCommerce Online Store App. Further, it allows Nykaa to establish client confidence, resulting in more sales from returning customers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Moreover, Nykaa products are then housed in the company warehouses in <strong>Mumbai, New Delhi, and Bangalore<\/strong>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Therefore, Nykaa customers may place orders using its website, eCommerce app, or physical shops. The inventory-based business model of Nykaa provides for large profit margins for online retailers.<\/span><\/p>\n<h4><b>Why Cosmetic Mobile App is Popular?<\/b><\/h4>\n<p><span style=\"font-weight: 400;\">Nykaa offers authentic items at reasonable prices. Certainly, its attractive value propositions distinguish it from competing for eCommerce applications, such as:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"><strong>Wide range of products:<\/strong> Nykaa provides a diverse range of items, ranging from in-house Indian brands to premium and luxury international names. In this manner, it appeals to a wide range of audiences.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Friendly UX\/UI:<\/strong> The app offers a user-friendly app interface that allows users to effortlessly navigate its app and website. It is simple to locate the things that app users are seeking, and it improves the user experience.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Shipping Tracking:<\/strong> The app allows its customers to track their shipments from within the app, which is a feature that many of them appreciate.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Easy Product Return &amp; Refund:<\/strong> It is common for customers to be dissatisfied with a purchase. thus, the app provides repaid after the product reaches the warehouse and has been examined.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>COD Option:<\/strong> The app provides a variety of payment options, but the most popular is the Cash-on-delivery option, which certainly allows consumers to make a payment only after they have received the product.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Tempting Referral Programs<\/strong>: Nykaa provides enticing referral programs, which have assisted the company in creating a loyal customer base.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Beauty Blogs &amp; Guides:<\/strong> It is very uncommon for a client to be interested in purchasing a beauty or skincare product but lack an understanding of how to apply it. To overcome this conundrum, Nykaa provides beauty instructions and blogs that explain how to use the products.\u00a0\u00a0<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h5><b>Top Features to Consider to Develop An Online Store App Like Nykaa:<\/b><\/h5>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-1442\" src=\"https:\/\/ibyteinfomatics.com\/blog\/wp-content\/uploads\/2022\/03\/2-\u2013-1.jpg\" alt=\"ibyteinfomatics\" width=\"755\" height=\"500\" srcset=\"https:\/\/ibyteinfomatics.com\/blog\/wp-content\/uploads\/2022\/03\/2-\u2013-1.jpg 755w, https:\/\/ibyteinfomatics.com\/blog\/wp-content\/uploads\/2022\/03\/2-\u2013-1-300x199.jpg 300w\" sizes=\"(max-width: 755px) 100vw, 755px\" \/><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\"><strong>Social Sign in\/Signup<\/strong>: Integrating a cosmetic eCommerce app with various social media networks might be beneficial in terms of improving consumer engagement. Users may start using the app using their social media platforms.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Push Notification<\/strong>: This is a feature that allows app users to receive alerts and notifications about their shipping, purchase confirmation, or other helpful information.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Product Recommendation<\/strong>: It is beneficial for a Cosmetic Online Store App to provide expert beauty advice and product suggestions to its consumers, as this type of customized service appeals to them.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Voice Assistance<\/strong>: This feature eliminates the need for customers to type in their requirements by allowing them to search for items or services using only their voice.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Multiple Payment Options<\/strong>: Users can pay from multiple payment options whichever is convenient for them.\u00a0<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Video Shopping<\/strong>: This video internet shopping option allows consumers to see how a product appears on them in real-time while employing virtual help.<\/span><\/li>\n<li><span style=\"font-weight: 400;\"><strong>Loyalty Program<\/strong>: Through awards and discounts, the loyalty program guarantees that app users remain loyal to the Cosmetics Online Store App. This is a wonderful method to keep customers connected to the app by allowing them to track their cashback a<\/span><\/li>\n<\/ul>\n<h5><\/h5>\n<h5><b>Required Tech Stack:<\/b><\/h5>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-full wp-image-1441\" src=\"https:\/\/ibyteinfomatics.com\/blog\/wp-content\/uploads\/2022\/03\/2-\u2013-2.jpg\" alt=\"ibyteinfomatics\" width=\"755\" height=\"500\" srcset=\"https:\/\/ibyteinfomatics.com\/blog\/wp-content\/uploads\/2022\/03\/2-\u2013-2.jpg 755w, https:\/\/ibyteinfomatics.com\/blog\/wp-content\/uploads\/2022\/03\/2-\u2013-2-300x199.jpg 300w\" sizes=\"(max-width: 755px) 100vw, 755px\" \/><\/p>\n<h5>Team Structure:<\/h5>\n<p><span style=\"font-weight: 400;\">It is recommended that you <\/span><a href=\"http:\/\/www.ibyteinfomatics.com\/contact-us\"><b>hire an e-Commerce app development company<\/b><\/a><span style=\"font-weight: 400;\"> that excels at developing high-performing Online Store apps for a variety of genres. Look for a reputable company with a strong app development team that includes:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><strong>Project manager<\/strong><\/li>\n<li style=\"font-weight: 400;\"><strong>Android\/iOS Developers<\/strong><\/li>\n<li style=\"font-weight: 400;\"><strong>Back-end Developers<\/strong><\/li>\n<li style=\"font-weight: 400;\"><strong>UX\/UI Designers<\/strong><\/li>\n<li style=\"font-weight: 400;\"><strong>Quality Analysts<\/strong><\/li>\n<li style=\"font-weight: 400;\"><strong>Delivery Manager<\/strong><\/li>\n<\/ul>\n<h5><strong>Bottom Line:<\/strong><\/h5>\n<p><em><strong>Inspired by Nykaa&#8217;s extraordinary journey? You may develop your own Nykaa version.<\/strong><\/em><\/p>\n<p><span style=\"font-weight: 400;\">In conclusion, the platform is working on several major projects to make a difference in the beauty and fashion industry.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The platform has a lot of room to expand and gain a stronger position in the future.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you are looking to develop a high-performing on-demand Online Store app like Nykaa, then iByte would be the right choice for your business. Get free assistance from our e-Commerce app development experts.<\/span><\/p>\n<p><a href=\"https:\/\/ibyteinfomatics.com\/blog\/disclaimer-for-ibyte-infomatics\/\"><img decoding=\"async\" src=\"https:\/\/sp-ao.shortpixel.ai\/client\/q_glossy,ret_img,w_1000,h_200\/https:\/\/ibyteinfomatics.com\/blog\/wp-content\/uploads\/2020\/10\/Untitled-5.png\" alt=\"Disclaimer for iByte Infomatics\" \/><\/a><\/p>\n ","protected":false},"excerpt":{"rendered":"<p>Beauty is a timeless and ever-expanding industry. Seasons pass us by. Tastes evolve with the passage of time. However, this platform has a lot of opportunity to grow and establish a stronger position in the future. With the aid of this article, we\u2019ve discussed the Nykaa company, as well as the features that define Nykaa, and how you may construct a successful Cosmetic app. <\/p>\n","protected":false},"author":5,"featured_media":1437,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[5],"tags":[529,83,85,528],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v17.5 (Yoast SEO v20.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Develop an Online Store App Like Nykaa?<\/title>\n<meta name=\"description\" content=\"Develop your own version of an online store app like Nykaa. 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Frequently, she inscribes on technology, to look on when you're reading, makes perfect sense and you understand it properly. She delivers explanatory and error-free content with prowess hand in proofreading. Has experience in Technical Content Writing for more than 2yrs. What's engaging about her writing? She includes precise research and uncomplicated readability\",\"url\":\"https:\/\/ibyteinfomatics.com\/blog\/author\/rafia-khan\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"How to Develop an Online Store App Like Nykaa?","description":"Develop your own version of an online store app like Nykaa. 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